The Santa Cruz Sentinel reports that Opponents of Measure M, which could make temporary rent control and tenant protections permanent in the city of Santa Cruz, have outspent advocates 10-to-1 and still have plenty of cash as the Nov. 6 election approaches.
Opponents of Measure M have spent nearly $500,000 to persuade the city’s 37,910 voters, compared to the $45,000 spent by the Santa Cruz renter advocates who wrote the initiative and put it on the ballot.
